Lucrum Partners, LLC

Sales Consulting, Coaching, Fixing Sales Execution for B2B Teams

Lucrum Partners helps B2B organizations overcome revenue performance challenges by aligning go-to-market strategy with real-world sales execution. Through diagnostics, coaching, and system design, they uncover the root causes of underperformance and empower sales, marketing, and leadership teams to operate with clarity, confidence, and consistency.

Core Service Areas

  • Sales Execution & Strategy Alignment

  • Go-to-Market (GTM) Planning

  • Sales Coaching & Leadership Development

  • Revenue Performance Diagnostics

  • Sales Process & Playbook Design

  • Account Management & Enablement Training

About Brian Shea

Brian Shea is a C-suite advisor and sales performance expert with over 20 years of experience helping B2B organizations fix revenue challenges and execute go-to-market strategies with precision. As Principal of Lucrum Partners, he specializes in aligning sales systems, coaching leaders, and optimizing team performance to drive measurable growth. Known for his ability to diagnose the root causes of sales underperformance, Brian partners with CEOs and revenue leaders to deliver clarity, consistency, and results across commercial teams.

Availability:

Typical Hours:
📅 Monday – Friday
⏰ 10:00 AM – 4:00 PM (Eastern Time)

Session Format:
🖥️ Virtual via Zoom (default)

🏢 In-person available upon request and mutual agreement

Location for In-Person Meetings:

[Business Name or Provider Name]
123 Market Street, Suite 200
Leesburg, VA 20175

Additional Notes:

Appointments must be requested through the platform and approved before scheduling.

Sessions typically last 60 minutes.

Providers will confirm availability and send calendar invites within 1–2 business days of approval.

Note:

Please submit your request to work with this provider.
Once reviewed and approved, you’ll receive a confirmation email with instructions to schedule your first session. Appointments cannot be booked before approval.

Disclaimer

Loudoun County will fund up to 10 hours of support per small business. Additional services outside of this funded time may be arranged separately.

Loudoun County Economic Development drives growth by supporting businesses of all sizes through funding, resources, and strategic initiatives — making Loudoun one of the most dynamic and business-friendly counties in Virginia.

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